Recent Events

HRC Advisory has named Farla Efros to the position of President

Farla EfrosHRC Advisory, a leading strategic retail advisory firm, today announced that it has promoted Farla Efros, an accomplished retailing and merchandising strategist, to the position of President. She will continue to report to Antony Karabus, CEO of HRC Advisory. Ms. Efros’ expanded responsibilities reflect the dynamic growth of HRC Advisors, as well as the firm’s continued expansion into new service areas that will enable retailers to thrive in today’s omni-channel environment.

Under the leadership of Mr. Karabus and Ms. Efros, HRC Advisory has experienced record growth since 2013, doubling in size in the past year. HRC is recognized by leading retailers for its unique approach, based on practical, strategic industry insights coupled with deep fact-based analysis. The firm also is expanding its services in key service areas that enable retailers to successfully pursue omni-channel business models, by transforming and integrating their Merchandising, Supply Chain/Logistics and other critical functions.

“Farla’s promotion to President is a direct result of her demonstrated leadership and success, both in helping HRC to deliver highly effective retail strategies to our clients, and in building the capabilities of our team,” said Mr. Karabus. He added, “Farla’s focus on our clients’ success is a true differentiator in fulfilling HRC’s mission to help leading retailers develop and implement strategic and operational changes to maximize shareholder and financial value. And she has done a great job in developing our talented team to sustain and enhance HRC’s growth.”

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Our Vision

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HRC Advisory is a truly unique retail consulting firm. After spending 20 years successfully building my prior firm, Karabus Management, into one of the leading retail consulting firms in North America, I joined HRC Advisory in January 2013 as  CEO together with Farla Efros, who joined HRC as EVP/ COO. Our mandate was to build the premier consulting firm focused exclusively on enhancing shareholder value and financial performance of retail clients.

In developing the Strategy and Business Plan for HRC Advisory, Farla and I modeled the firm to incorporate the best aspects of Karabus Management, the consulting industry leader in Optimizing and Integrating Merchandising, Inventory Management and Supply Chain Performance, and SD Retail, the consulting industry leader in Optimizing Store-Level and Field Management processes and structures.

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Recent Press

Our People Make the Difference

We get the big picture, while being practical. Unlike with most other retail consulting firms, our clients can relate well to our people due to the deep related retail experience we bring to their businesses. Our mission is singular: to identify the untapped pools of value at our retail clients, and then to support our clients to realize significant benefits by collaborating with them to effectively implement the changes.

Recent Speaking Engagements

Antony Karabus, our CEO, was the keynote speaker at the March 2015 University of Alberta’s School of Retailing Thought Conference. Antony’s remarks were focused on how Canadian Retailers have faced a dual onslaught from the steady stream of US and International entrants into the Canadian Retail Market, and the disruption resulting from the channel shifts from bricks and mortar to e-commerce and omni-channel.

Key highlights of Antony’s presentation included:

• The "performance bar" has been significantly raised and numerous retailers have gone out of business or been forced to restructure as they could not successfully transform their businesses to operate effectively in this new retail environment.

• Describing the attributes of what makes a “world class retailer” and sharing some notable examples of Canadian retail success stories, as well as selected world class retailer arrivals in Canada and their expected impact.

• The impact of an 80 cent Canadian dollar on retailers who import goods and what they actions they need to do to mitigate the effect of these currency issues.